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When Jammu and Kashmir Turned Tricolour: A People’s Movement of Pride and Cleanliness

by:swachhjk August 20, 2025 0 Comments

The Har Ghar Tiranga Campaign 2025 in Jammu & Kashmir was more than a patriotic celebration it became a movement of unity, cleanliness, and people’s participation. Between 2nd and 15th August, all 80 Urban Local Bodies (ULBs) across the Union Territory came together to ensure that the Tiranga reached every home and every heart.

The campaign stood out for its scale and inclusiveness. Across J&K, 3,230 cleanliness drives were carried out in the run-up to Independence Day, ensuring that towns and wards were vibrant and celebration-ready. On August 16th and beyond, the spirit of responsibility continued with 350 post-Independence Day cleanliness drives, reinforcing the message that true patriotism goes hand in hand with keeping our surroundings clean.

Transformation was at the heart of the campaign. A total of 410 Garbage Vulnerable Points (GVPs) and Community Toilet Units (CTUs) were rejuvenated, turning neglected spaces into symbols of pride. Alongside this, 378 RRR (Reduce, Reuse, Recycle) Centres were mobilized, linking the celebration of the national flag with the values of sustainability and responsible waste management.

Community participation gave the campaign its soul. 620 women from Self-Help Groups (SHGs) actively took part in creating Tirangas, making the movement not only patriotic but also a testimony to women-led change. In addition, massive outreach efforts ensured inclusivity 25,780 door-to-door campaigns were conducted, taking the message of Har Ghar Tiranga and Swachhata directly to households across the Union Territory.

Equally important was the eco-conscious approach. At 268 flag hoisting sites, citizens celebrated Independence Day free from single-use plastic, showing how traditions can blend seamlessly with sustainability.

The Har Ghar Tiranga campaign in Jammu & Kashmir left behind more than just memories of flags and celebrations. It created cleaner spaces, stronger communities and a renewed sense of national pride, proving that when people come together for a cause, the results echo far beyond the occasion itself.

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