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A Green Leap Forward: Jammu Unites for a Cleaner, Greener Tomorrow

Jammu Municipal Corporation’s Clean Jammu and Green Jammu Campaign

Jammu, June 12, 2025 What began as a routine plantation drive turned into a vibrant citywide movement when the Jammu Municipal Corporation (JMC) launched a large-scale tree plantation initiative under its visionary CleanJammu and GreenJammu campaign. The mission: to foster a greener, healthier  and more breathable Jammu for generations to come.

Led by the dynamic Commissioner Dr. Devansh Yadav, IAS, the campaign sparked not just a civic activity but a heartfelt movement. His words“A tree planted today is a gift to future generations. Let us unite to build a cleaner, greener and pollution-free Jammu because every plant counts and every action matters” resonated across neighborhoods, schools, offices and community spaces.

Citizens responded with energy and enthusiasm. From schoolchildren clutching saplings with pride to senior citizens nurturing plants outside their homes, Jammu saw green taking root everywhere. Swachhta Influencers, Ambassadors, RWAs, NGOs and media houses joined hands to spread awareness and plant hope.

The launch event itself set the tone, with key dignitaries like Mr. Abdul Sattar (JKAS), Joint Commissioner (Health and Sanitation); Dr. Divya Sharma (VAS); Er. Dharamveer Singh (CTO); DFO Urban Forestry; Ms. Rabia Khan (AFO) and the spirited SWAAHA Team rolling up their sleeves to lead by example. Saplings of indigenous species were carefully planted in parks, road dividers and open spaces turning grey patches into green zones.

What made this drive remarkable was not just the number of trees planted, but the sense of ownership it instilled. Volunteers tagged their trees, pledged to water and protect them and even shared stories on social media, turning the campaign into a citywide celebration of environmental responsibility.

More than just planting trees, the campaign rekindled a sense of community. It reminded everyone that a sustainable future is not just an institutional responsibility it’s a personal one.

As saplings take root and begin to flourish, so does the hope for a more breathable and beautiful Jammu. Through this united effort, JMC has set a powerful example of how civic leadership, when combined with public participation, can truly transform a city’s future.

The seeds have been sown both in the soil and in the hearts of the people.

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